Matrixport officially renamed to BIT, clarifying its new strategic positioning

By: rootdata|2026/03/20 15:42:00
0
Share
copy

Digital financial services group Matrixport today announced its official rebranding to BIT, and will operate globally under the BIT brand. Along with the brand upgrade, BIT also released the "2026 Trust White Paper," which systematically discloses the governance and risk control framework that the group has established and continues to operate, providing a verifiable foundation of trust for customers and partners.

Currently, as the institutionalization process of the digital asset industry accelerates and the regulatory system improves, the market's demands for platform governance capabilities and compliance operation levels are continuously increasing. The new BIT brand more clearly reflects the company's current business positioning and represents the strategic direction for the next phase of development.

BIT CEO John Ge stated, "The digital asset industry is entering a new stage where governance capabilities and compliance operations are increasingly important. BIT embodies the results of the company's ongoing business evolution and our long-term commitment to building a trustworthy digital asset financial infrastructure."

He added: "'Bridge into Tomorrow' is not only our brand proposition but also represents our vision of connecting traditional finance with the digital asset market and establishing long-term trust with our customers."

The company stated that this name change does not affect existing customer accounts, products, and services, and relevant legal entities and contractual arrangements remain unchanged.

As part of the next phase of strategy, BIT is also actively exploring related opportunities in the U.S. capital markets, including potential public listing.

-- Price

--

You may also like

Particle Founder: The entrepreneurial insights I have gained the most from in the past year

Stop lean startup, stop lightning entrepreneurship, and think carefully about what your product aspirations are.

Huang Renxun's latest podcast transcript: The future of Nvidia, the development of embodied intelligence and agents, the explosion of inference demand, and the public relations crisis of artificial intelligence

The competition in the future is not just about whose model is larger or whose computing power is stronger, but also about who understands the industry better, who can embed AI more deeply into real processes, and who can organize these capabilities into a runnable and scalable system.

OKX Ventures Research Report: AI Agent Economic Infrastructure Research Report (Part 1)

The existing infrastructure is hostile to the Agent economy. Agents can think and act independently at the "capability level," but at the "economic level," they are still locked into infrastructure designed for humans.

The migration of settlement rights: B18 and the institutional starting point of on-chain banks

In the traditional system, banks decide the settlement; in the on-chain system, code begins to take over this responsibility.

From Tencent and Circle: Looking at the Simple and Difficult Questions of Investment

The AI narrative continues to ferment, but the recent performance of related stocks varies, with some in the midst of summer and others as if in winter.

The second half of stablecoins no longer belongs to the crypto circle

What Coinbase doesn't want, Mastercard is eager to buy.

Popular coins

Latest Crypto News

Read more