Morgan Stanley to add crypto trading for E*Trade clients

By: thepaypers|2025/05/05 19:45:01

According to Yahoo citing individuals familiar with the matter, the launch is targeted for 2025 and would allow customers to trade major cryptocurrencies such as Bitcoin and Ether. Discussions within the bank about expanding into digital assets reportedly gained traction in late 2024. E*Trade already offers exposure to cryptocurrencies through exchange-traded funds, ETF options, and futures products. According to company officials, adding spot trading is now seen as the logical progression. The bank is considering working with one or more established cryptocurrency firms to facilitate the offering, although it has not publicly commented on its strategy. Industry players react to changing regulatory landscape The initiative follows recent shifts in the US regulatory environment around digital assets. Since the beginning of Donald Trump's second presidential term, federal agencies have withdrawn several measures that had restricted banks’ involvement with the crypto sector. In the first days of his presidency, an executive order was signed to encourage the development of digital assets and financial technology. Concurrently, the Securities and Exchange Commission rescinded guidance that had previously discouraged banks from partnering with crypto firms. Furthermore, the Federal Reserve and the Federal Deposit Insurance Corporation rolled back their 2023 guidance on crypto-related risks, further reducing regulatory constraints. The Bank Policy Institute, which represents large US financial institutions, supported the changes, suggesting they provide greater clarity for banks to engage in digital asset services. Other financial firms are also adjusting their strategies in light of the new regulatory outlook. A representative from Charles Schwab Corp. stated that the company could roll out its own spot cryptocurrency trading service later this year. Schwab had previously indicated it would launch such services once regulatory conditions became more favourable.

On March 4, 2026, DDC Enterprise Limited (NYSE American: DDC) today announced preliminary, unaudited full-year financial performance for the year ended December 31, 2025. The company expects to achieve record revenue and record positive adjusted EBITDA, primarily driven by continued growth in its core consumer food business and overall margin improvement. The final audited financial report is expected to be released in mid-April 2026.

2025 Full-Year Financial Highlights

Revenue: Expected to be between $39 million and $41 million, reaching a new company high.

Organic Growth: Excluding the impact of the company's strategic contraction of its U.S. operations, core revenue is expected to grow 11% to 17% year over year.

Gross Profit Margin: Expected to be between 28% and 30%, reflecting continued operational efficiency improvements.

Adjusted EBITDA: The company expects to achieve a positive full-year result in 2025, a significant improvement from a $3.5 million loss in 2024, mainly due to rigorous cost controls and a higher-margin sales mix.

Core Consumer Food Business Performance

In 2025, DDC's core consumer food business maintained strong operational performance.

The company also disclosed Core Consumer Food Business Adjusted EBITDA, a metric that further excludes costs related to its Bitcoin reserve strategy and non-cash fair value adjustments related to its Bitcoin holdings from adjusted EBITDA to more accurately reflect the core business performance.

In 2025, Core Consumer Food Business Adjusted EBITDA is expected to be between $5.5 million and $6 million.

Bitcoin Reserve Update

In the first half of 2025, DDC initiated a long-term Bitcoin accumulation strategy, holding Bitcoin as its primary reserve asset.

As of December 31, 2025: The company holds 1,183 BTC.

As of February 28, 2026: Holdings increased to 2,118 BTC

Today's additional purchase of 65 BTC brings the company's total holdings to 2,183 BTC

DDC Founder, Chairman, and CEO Norma Chu stated, "We are proud to have closed 2025 with record revenue and positive adjusted EBITDA, demonstrating the steady growth of the company's consumer food business and the ongoing improvement in profitability. We are building a disciplined, growth-oriented food platform and strategically allocating capital to Bitcoin assets with a long-term view, aligning with our core beliefs. We believe that this dual-track model of 'Steady Consumer Business + Strategic Bitcoin Reserve' will help DDC create lasting long-term value for shareholders."

Adjusted EBITDA Definition
For the full year 2025, the company defines "Adjusted EBITDA" (a non-GAAP financial measure) as: Net income / (loss) excluding the following items:· Interest expense· Taxes· Foreign exchange gains/losses· Long-lived asset impairment· Depreciation and amortization· Non-cash fair value changes related to financial instruments (including Bitcoin holdings)· Stock-based compensation

About DDC Enterprise Limited

DDC Enterprise Limited (NYSE: DDC) is actively implementing its corporate Bitcoin Treasury strategy while continuing to strengthen its position as a leading global Asian food platform.

The company has established Bitcoin as a core reserve asset and is executing a prudent, long-oriented accumulation strategy. While expanding its portfolio of food brands, DDC is gradually becoming one of the public company pioneers in integrating Bitcoin into its corporate financial architecture.

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DDC Enterprise Limited Announces 2025 Unaudited Preliminary Financial Performance: Record Revenue Achieved, Bitcoin Treasury Grows to 2183 Coins